Writer and Freelance Marketing Consultant
I regularly write feature articles for the Carnegie Mellon University Civil & Environmental Engineering News Magazine as well as for their online site.
For these articles, I interview subject matter experts (including distinguished faculty, successful alumni, and current students) about their personal and professional accomplishments in engineering.
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I’ve synthesized complex technical information into product sheets and white papers for Lynx Technology Partners. I’ve also written and edited a number of press releases for the organization.
Continue reading “Lynx Technology content”For Sherpa Software, I’ve produced multiple white papers and case studies on topics related to their data governance and eDiscovery software. This work includes conducting research on the assigned topics and interviewing experts as needed.
My work with Robots and Pencils included writing and overseeing the creation of website pages, print material, email marketing, and more.
Continue reading “Robots and Pencils marketing”I’ve developed copy for 60+ landing page variations for South University schools and have been the primary writer/editor for their blog since 2013, producing 100s of blogs. I also regularly write copy for their program pages, marketing and student emails, feature homepage snippets, alumni stories, and more.
In doing so, I work with many members of the marketing and compliance teams as well as external vendors specializing in SEO, design, and development.
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For Petrosoft, I’ve produced two white papers related to their inventory management software. These papers were written for their audience of independent and chain convenience store owners.
Continue reading “Petrosoft white papers”I’ve been writing for The Art Institutes since 2013, including writing copy for their websites, landing pages, marketing and engagement emails, program and event marketing, print brochures, blogs, video scripts, and more.
When Argosy University launched a competency-based MBA program, I wrote the script for this video explaining how the innovative program works.
As a full-time employee, I developed, managed and executed on blog calendars for 4 Dream Center Education Holdings (DCEH) school blogs, increasing unique page views by 93% in 1 year. Under my management, time on page also increased by an average of almost 2 extra minutes per blog.
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My work has been published in SAE International (Society of Automotive Engineers) print and online publications. Continue reading “SAE International news writing”
Georgia Schumacher 